I have more than 15 years experience in FMCG & specifically management within fresh regional food sector, working with multinational companies & brands where I have enriched my knowledge which merged with my educational background, lead me to move towards farming & distribution where my natural roots belong.
I came from the villages in Lebanon where its all-green nature and produce is grown all around you. As a family we always grew our own fruit and vegetables in the garden, these were some of my earliest memories and I feel automatically made me a farmer by nature and increased my love to watch all things grow.
The passion I have for farming and a healthy lifestyle help me encourage
wellness within my company, employees and peers.
Our Mission
Elite Farms aims to be a first-line supplier in the Gulf, producing premium quality fresh Fruits & Vegetables and conducting business ethically to become a leader in the fresh produce supply industry. We strive to reinforce healthy eating in the Gulf area, and popularize seasonal, organic and environmentally friendly farming.
Vision
We envision becoming the leader in organic and quality fruits and vegetables suppliers in the Gulf area. We aspire to reflect our values, employees work ethics, and company culture in the products and services we provide for our consumers.
Core Values
Customer Satisfaction
Our valuable consumers’ satisfaction is at the heart of all of our work. We aim to fulfill and exceed their expectations by providing the freshest produce.
Integrity
We believe in honest and credible work in every step of our production and marketing processes.
Teamwork
Distributing responsibilities evenly and working together in order to achieve common goals are at the core of our work ethics.
Uncompromisable Quality
We believe that the quality of our products and services reflects the company and its members immensely.
We aim to grow strong partnerships within the region and become the No.1 choice in distribution of fruit and vegetables.
